Track the most visited websites worldwide & by country

Google's DoubleClick Ad Planner maintains a list of the 1000 most visited websites worldwide & the top 100 websites in 20+ countries. This list is based on estimates & updated monthly.


It combines information from a variety of sources including anonymized, aggregated Google Toolbar data from users who have opted in to enhanced features,  publisher opt-in anonymous Google Analytics data, opt-in external consumer panel data, and other third-party market research.


For each site on the list, you'll be able to see:

  • The site category
  • Unique Visitors (users)
  • Page Views
  • Whether the site has ads